Hbo Max Peacock In Deadlock With Roku And Amazon The Nerd Stash

While both Peacock and HBO Max are available on a variety of other smart devices, including smart TVs, PlayStation and Xbox consoles, Chromecast sticks, Apple TV set-top boxes, etc, the collective power of Roku and Fire TV cannot be denied.

The issues are of course connected to a matter of money, but more than that the disputes are related to long-term access, advertising inventory, and distribution. In Roku’s case, the holdup comes down to two revenue portals: the cut that Roku takes from signups and ad inventory. Roku reportedly takes 20 percent of signup fees and ad inventory means that Roku takes a percentage of ads that come through the app. The problem arises because where more niche apps may consider the ad inventory cut worth the payoff, major players like NBCUniversal and WarnerMedia do not think the same way.

The bottom line is that while media conglomerates negotiate with streaming services, the consumers continue to miss out as they are as unable to access it.